Toshiba enters the fight with Samsung to place the largest manufacturer of NAND-memory

Wednesday, March 24, 2010

Currently, the largest producer fleshevoy memory for mobile devices is the company Samsung. But soon this situation may change. At least, at the headquarters of Toshiba believes that Samsung's dominance in the production of NAND-memory may come to an end, because the Japanese manufacturer can occupy a niche formed in connection with the excess of demand over supply for these devices. Came close to Samsung Toshiba's been at the end of 2009, when the most recent quarter, the company achieved a mark of 30% of the global market.

Resource DigiTimes reports that according to available data among component manufacturers is that flash memory is mainly used in mobile devices, and SSD-drives. Expected Toshiba difference between order and actual supply should appear in the second half of 2010. It will significantly build up its presence in the market, the company that quickly responds to increased demand. In preparing for this struggle, Toshiba started construction of the fifth factory, scheduled to be operational in the spring of 2011. At the same Exact time being increased monthly output NAND-memory on the existing plants. However, produced by SanDisk, which is a partner Toshiba in the production of these modules, their monthly release in the first quarter of this year reached 360 000 units.

Representatives of Samsung also seeing an increase in demand for NAND-memory, caused by the massive introduction of smartphones, and recognize that at present demand is not fully satisfied.